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Why is Colors Marathi so popular?

India has one of the biggest television networks in the entire world, which offers entertainment on a large scale basis. The reason for this is that the Indian channels offer programs in different regional languages that are prevalent in different parts of the country. These shows gain high TRPs as they have a direct connect with the audiences that are watching it.

Viacom 18 is one of the largest TV networks in India, and it offers varied channels like MTV and Colors. Colors Marathi is one of the popular channels in the family of the Colors channels. This channel is primarily seen by the people who live in the State of Maharashtra. Maharashtra is one of the biggest states in India which has Mumbai as its capital. This city is the biggest entertainment and television production landmark in India. Thus the channel gets its audience from the entire Marathi region. People from Pune, Bangalore and Mumbai are the key audience of this channel.

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Colors Marathi offers daily soaps that are made by keeping the common people in mind. All the serials are made from the socio-political perspective of the state. It has made a name in the mind of every housewife because of the soaps that are streamed on the channel. These shows are always based on relatable ideas which is what makes them popular amongst the masses. The main popularity of the channel comes from the fan following of the mainstream traditional soaps. Along with these mainstream soaps, the channel also releases epics that are based on the stories of Krishna and Mahakali. These shows too grab the attention of the viewers. Along with this, there are a number of reality shows like singing shows, which keep the audiences hooked to the TV screen.

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Colors has also made a name for itself in the South. The Southern state of Karnataka has some eye-catching shows in its regional language Kannada. The people in the South love watching shows and television series that are epic or have a historical approach. Colors Kannada has kept this mass demand in mind and hence, it streams such series to grab the attention of the viewers. They have many such popular historical shows that have commendable graphic and visual effects. These channels also show content that is relatable to the housewives and hence, makes them regular viewers of the series. The content showcases several domestic and family related issues that the women can psychologically relate to, hence, making them daily viewers of the channel.